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Event Details
The 2007 WTM-ChinaContact forum aims to explain how China's tourism industry works and give practical advice and help to destinations and companies interested in this fast growth market.
Morning session program:
10:00-11:15
presentations:
-
Snapshot of
market size, growth and regulatory developments, past 5 years
and past 12 months.
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Overview of
major players and routes to market access.
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Focus on
common pitfalls, issues and obstacles.
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Key
segments: business travellers, group travellers, independent
travellers
BREAK
11:15-12:15
Panel discussion:
-
Finding and
negotiating with suitable clients, suppliers and agents in China
-
Best
practices in sales and marketing in outbound tourism:
* agent and agency structures
* marketing and media
* sales channel management, including the role of technology and
the Internet
For full day program click here
When & Where
World Travel Market
ExCel
London
United Kingdom
Wednesday, November 14, 2007 from 9:30 AM to 5:30 PM (GMT)
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Hosted By
ChinaProspects & ChinaContact
